Cosmoprof Bologna 2026 – we are returning to the world’s largest beauty industry exhibition

On March 26–29, 2026 the “Salonams” team will attend one of the most important beauty industry events in the world – the Cosmoprof Worldwide Bologna exhibition in Italy.

This annual event brings together professionals from cosmetology, aesthetic medicine, SPA, hair and nail industries, as well as manufacturers and technology developers from all over the world. The exhibition is considered the place where new technologies, procedures and equipment are introduced first and reach salons only after 6–18 months.

Why is this exhibition important for beauty salons?

Most new devices, cosmetic lines and working methods arrive in the Baltic countries after this exhibition. By attending it we can:

• test new cosmetology equipment live,
• compare technologies from different manufacturers,
• evaluate the real effectiveness of procedures,
• communicate directly with manufacturers, not only distributors,
• separate real solutions from marketing promises.

Our goal is to ensure that salon professionals in Lithuania receive not just “trendy”, but effective and profitable solutions.

What innovations are we planning to bring back in 2026?

This year we will focus on technologies that truly change the service portfolio of beauty salons:

1) Next-generation facial skin diagnostics

Manufacturers are actively presenting AI-based skin analysis systems that:

• detect pigmentation,
• analyze pores and capillaries,
• help create treatment plans,
• allow clients to clearly see progress.

This becomes not only a diagnostic tool but also a powerful consultation and sales aid.

2) Combined body shaping technologies

The strongest trend is combining multiple technologies in one treatment, such as:

• vacuum,
• radiofrequency,
• EMS stimulation,
• lymphatic drainage.

These procedures provide faster visible results for clients and shorter payback time for salons.

3) Sterilization and hygiene solutions

Manufacturers are paying special attention to safety and control solutions such as:

• autoclaves,
• more effective disinfectants,
• disposable working tools,
• safer instrument storage and handling.

This is directly related to inspections and client safety expectations.

What does this mean for our clients in Lithuania?

After returning from the exhibition we will:

• select reliable manufacturers,
• test equipment,
• share real experience,
• organize demonstrations and consultations.

We never include equipment in our assortment based only on a catalog. Only what we have personally seen, tested and evaluated in practice reaches our store.

See you after the exhibition

After the event we will prepare a detailed review covering:

• what was worth attention,
• which technologies actually work,
• what turned out to be just a temporary trend.

If you are planning to upgrade your salon, purchase equipment or introduce new procedures – follow our news. Cosmoprof Bologna usually shows which procedures will be most popular in the next 2–3 years.

Want us to look for a solution specifically for your salon at the exhibition?
Contact us and describe your goal (facial treatments / body shaping / hygiene), and we will provide recommendations after returning.